Front Designs Development

I have started to place the logo onto the current front designs in order to see where it would look best and which logo variations/logotype to use for the re-brand, before moving forward. Some of the logos on the current front design look best as a logotype and some look better as just the Lotus icon, this depends on the composition of the different texts.

When deciding which logo composition and version to use for the packaging designs, I will arrange a small group crit in order to get some feedback.

1. This design uses the just the Lotus as the logo with the dividing line underneath it which splits the title and body text together.

2. This design uses the Lotus logotype that uses the MDH Spices text next to it, but still using the dividing line underneath which splits the title and body text together.

3. This design uses the Lotus as the logo in the top left corner, I think I prefer this one to the previous two designs. However I think the logo looks like it's a part of the front cover image rather than them both being separate.

4. This design uses the the Lotus logo above the masala flavour title, the Lotus logo uses the same colour as the background circle. I like this design as the different logo colour looks more interesting and stands out more.

5. This design is my favourite out of the logo compositions so far, the logo is used underneath the body text in the same colour as the background circle. I also prefer this designs the most because of the spacing between the different texts, it adds hierarchy and it evenly spaced.