Below shows the changes made to the pie chart on the back of the design. Crit discussions mentioned that the 'holy trinity: celery, bell pepper and onion' bit looks a bit off as it's smaller, which I agreed with. The 'holy trinity' was changed to the same size as the other ingredients with the 'celery, bell pepper and onion' in a smaller text underneath.
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Amber and Nick also mentioned that some of the key information should be slightly bigger, as when you're cooking and following a recipe you want to be able to read something quickly and easily which I agreed with. The key information text was changed to 12pt.
The cooking instructions on the back were also changed to 12pt as you basically can't make the recipe without them so they also need to be quick to read.
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Another comment mentioned that I could make the title of the recipe kit at the front larger as this is the first thing that you look at, so it needs to stand out. The text was changed from 20pt to 24pt, I think this works a lot better and does help it stand out more.
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I then printed the updated versions of the front and back so I could compare them with the earlier designs before I made the changes, I find it useful to see things physical as you can't always get a real idea of something from screen:
These changes were then applied to all of the recipe kits and finalised.
Final front designs:
Final back designs:
I will send over the invoice to Shana tomorrow morning.
Updated brief:














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